Buyer Guides — July 2026
The best buyer’s agent is not the one who sends the most listings. It is the one whose loyalty, judgment, attention, and economics are clearly aligned with yours.

The best buyer’s agent is not the one who sends the most listings. It is the one whose loyalty, judgment, attention, and economics are clearly aligned with yours.
That matters whether you are evaluating a Manhattan co-op, a Brooklyn townhouse, or a home in the Hamptons. A broker may influence what you offer, which risks you investigate, how you structure the deal, and whether you recognize a problem before it becomes an expensive one.
Before hiring anyone, ask questions that reveal how the relationship will actually work.
The Short Answer
Interview the brokerage, not merely the individual agent.
You should know whom the firm represents, who will personally handle your transaction, what analysis you will receive, how the broker negotiates, and how the brokerage’s economics align with yours.
Charm and responsiveness are welcome. Structure, judgment, and alignment matter more.
These five questions will tell you considerably more than a sales presentation.
1. Do you represent buyers only—or could your firm represent the seller too?
An agent may describe themselves as “your buyer’s agent” even when their brokerage also represents the seller.
That can create dual agency. New York permits dual agency with informed written consent, but the state warns that a dual agent cannot provide the full range of fiduciary duties to either side. Even when different agents at the same brokerage are designated for the buyer and seller, the brokerage remains in a dual-agency relationship.
This issue can arise in any New York transaction. In NYC, a large brokerage may represent numerous listings in the buildings and neighborhoods where you are searching. In the Hamptons, concentrated local inventory can make it particularly important to understand whether the firm marketing a property also hopes to represent you as its buyer.
Dual agency is not necessarily improper. It is, however, materially different from having a brokerage whose interests are entirely on the buyer’s side.
Ask the direct question: Could you or anyone at your brokerage represent the seller in my transaction?
2. Who will actually do the work?
Many buyers interview a senior broker and are later handed to a junior agent, assistant, or loosely coordinated team.
Ask who will identify and analyze properties, attend showings, prepare offers, negotiate, coordinate diligence, and remain responsible through closing.
In NYC, that may include analyzing co-op or condominium finances, reviewing comparable sales, coordinating inspections, and managing a board package. In the Hamptons, it may include evaluating a wider geographic market, coordinating inspectors and other specialists, and investigating property-specific issues involving condition, permits, zoning, flood exposure, septic systems, or contemplated renovations.
A large team is not automatically a problem. An unclear handoff is. You should know who has command of your transaction before it begins.
3. What analysis will I receive before making an offer?
“Comparable properties sold nearby” is a starting point, not an analysis.
For an NYC apartment, a strong buyer’s agent should examine the most relevant closed sales, current competition, pricing history, carrying costs, building finances, pending assessments, financing requirements, and property-specific risks. For a townhouse, the analysis may extend to condition, configuration, zoning, rental status, and renovation exposure.
A Hamptons property requires an equally disciplined but different inquiry. Relevant considerations may include lot and location differences, condition, permits and certificates, flood exposure, septic capacity, zoning constraints, renovation history, rental limitations, and the substantial variation between nearby villages and hamlets.
The broker does not replace your attorney, inspector, lender, engineer, or other specialists. The broker should identify the right questions, coordinate the information, and translate it into a defensible negotiating position.
4. How do you negotiate beyond the headline price?
The purchase price receives the attention. The rest of the offer can determine whether the deal is attractive—or whether it closes at all.
In NYC, financing, appraisal risk, co-op approval, contingencies, assessments, inclusions, and closing flexibility can all affect the strength and value of an offer.
In the Hamptons, inspection findings, repair credits, furnishings, permits, septic issues, seasonal timing, and the seller’s preferred closing structure may create different forms of leverage.
In either market, the best offer is not always the highest one. It may be the offer that gives the seller the terms they value without exposing the buyer unnecessarily.
Ask for a recent example of how the agent improved a transaction without simply telling the buyer to bid more.
5. Does any of the brokerage’s compensation come back to me?
Most buyer brokerages keep all the compensation they receive. They are not legally required to do so.
New York expressly permits brokers to provide cash rebates and other incentives to consumers. This applies to purchases in both NYC and the Hamptons.
BRN returns half of the buyer-side commission it receives, up to 1.5% of the purchase price, to the buyer at closing. On a $3 million NYC purchase, that can mean as much as $45,000 returned. On a $4 million Hamptons purchase, it can mean as much as $60,000.
The exact amount depends on the buyer-side compensation BRN receives in the particular transaction and is confirmed before the buyer proceeds.
This is not a substitute for strong representation. It is one measure of whether the brokerage’s economics are genuinely aligned with the client’s.
Choose the Structure, Not Merely the Salesperson
A good buyer’s agent should do more than identify listings and transmit offers. The agent should challenge assumptions, identify risk, provide candid advice, and be willing to recommend walking away.
BRN is structured exclusively around buyers across NYC and the Hamptons. We never represent both sides of the same transaction, our senior partners handle the work directly, and we return half of the buyer-side commission we receive—up to 1.5% of the purchase price—at closing.
The result is not strong representation or better economics. It is both.
Considering a Purchase in NYC or the Hamptons?
Tell us what you are looking for. A BRN partner will give you a candid view of the market, the transaction, and how we can help.


